Fujifilm – XE3 – promotional film

This is the 2nd project I’ve been involved with helping Fujifilm promote one of their new products. The new Fujifilm XE3 is a compact camera aimed at enthusiasts who enjoy sharing their stories on Instagram. Poetic Mouse is run by Darren Brogan who lives locally in Fife. He got his hands on one of the new cameras and we filmed him in various location around Fife.

We placed emphasis on the compact nature of the camera as well as the ability to wirelessly transfer photos to mobile phones for the images to be shared across social networks.

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30 sec edit –

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