SWC300

Overview

Visit South West Scotland approached me to produce a series of videos to help promote a new route called the South West Coastal 300: a scenic 300 mile road trip around the South West of Scotland.

Approach

This fast-paced film is full of energy, perfect for a young, thrill-seeking demographic who want to get out and explore Scotland’s outdoor opportunities. We filmed activities at various locations along the stunning coastal route: from horse riding on Ayr beach to road biking along the magnificent Mennock Pass. Finished with sharp and simple graphics and cut to a rousing hip hop track, the film builds to a beautiful drone shot of the imposing Drumlanrig Castle and an irresistible call to action: Fall in love with South West Scotland.

Results

A roaring round of applause at the AGM after everyone watched the edit said it all!